Wow – day one at Content Marketing World has come to a close. Two words to describe it: mind blown. Talk about inspiring! I’ve never experienced anything like being surrounded by 4,000 marketers who THINK LIKE ME! […]
Tag: AEC marketing
Streamlining Your Procurement Process
As a marketer or business developer in the AEC industry, you’ve no doubt spent your fair share of time dedicated to the procurement process. This deadline driven environment moves quickly, and oftentimes you’re moving onto the […]
If You’ve Got It, Flaunt It!
Drum roll please… Our BIG Announcement We’re so, so excited to announce that we’ve been selected to speak at SMPS Build Business: Synthesis, this August in Philadelphia! And in true Communiqueso style, the program will […]
Negotiating Like a BOSS
Negotiation. Just saying the word makes me uncomfortable. But why? Negotiation is what you make of it, from salary, to benefits, even memberships and professional development. And there is plenty of room for most of us […]
Planning Events with Ummph
Events. Love ’em or hate ’em, if you’re an AEC marketer, event planning and execution are bound to fall under your role at some point in your career. Luckily, I (Kate) fall into that category of […]
Proving the Value of BD
The business development role carries with it a lot of mystery. Why are they never in the office? What do they do besides go to events? This mysterious qualifying skill set, along with days spent […]
Leveraging a Decentralized Marketing Team
The benefits of a centralized marketing team seem pretty obvious. Team culture, transparency, and collaboration come naturally when you’re sharing the same office space. But with large-scale mergers, paired with the ability to work virtually, […]
Content That’s Not Crap!
We all need to create content, and then create more, but how do we make sure that the content we are pushing out is actually good? On today’s episode we’re going to be talking to […]
Manage Yourself, then Others
Everybody who has moved up the corporate ladder can attest that “the skills that got you to where you are, are not the skills that will get you to your next job.” One of the […]
The Business Case for CSR
Every firm is doing something to give back to the community. But not many firms are capitalizing on that from a marketing and branding perspective – which is a huge missed opportunity! Marketers must realize the […]
communiqueso.com 